Digtial MARKETING SERVICES

Custom strategy. Real partnership. One less thing on your plate.

l

Step 1

We start with your goals. We do nothing until we know where you want to go. Online donations? Event attendance? Recruitment? Wider awareness? We’ll map your A, B, and C priorities — then build around them.

 

Step 2

We match the tools to the target. Once your goals are clear, we identify the digital channels that actually make sense for you. Not every organization needs every platform. We find the right routes and skip the noise.

Step 3

We get to work — and keep you in the loop. Each month, we meet to review results, repeat what’s working, and adjust what isn’t. You’ll always know what’s happening and why. No black boxes.

The Services

SEO Strategy

Find the keywords your customers are searching, and then rank above the competition with both on-site and off-site SEO strategies.

 

Social Media Marketing

Use social media posts and ads to reach your audience in an engaging and effective way. 

Digital Ads

Put your brand in front of relevent audiences online, and showcase what you alone have to offer.

Content Strategy

Content is king. And the right content will help you reach, engage and connect with your target market.

 

Email Marketing

Deliver highly personal, captivating email messages that drive people from their mailbox stright to your website.

Copywriting

Blog articles, landing pages, sales sheets, radio ads…you name it, and we’ll help you hone your brand voice.

 

“I’ve had the pleasure of working with Rachel on many projects for a variety of clients in multiple industries, and each time I’m incredibly impressed with her work and end product. Her skill set is expansive, from copywriting to marketing strategy development, social media management to SEO, she excels in each area and is a blast to work with! Her communication is clear, professional and fun, she is enthusiastic and creative, and the combination of her wonderful personality and well-honed talents make her an outstanding business owner who I know will stand the test of time.”

Ashley Nunes, Graphic Designer

THE ROAD TO SUCCESS

1.

We start by hammering out your BIG GOALS.

We’re not talking: “1,000 new followers by the end of the year.”

We’re talking about your bigger, badder, broader goals — the benchmarks that are going to drive your success. The goals that, if met, would have you fist pumping, champagne popping, and shouting from the mountain tops.

Those are the ones we hone in on to make sure your marketing efforts and dollars are well-spent.

2.

Then, we map out THE PLAN.

This is where we give you all the info — the exact steps and strategies we recommend based on your goals, resources, audience, competitors and budget.

There’s a little back and forth at this stage, until we customize a plan that fits just right for YOU. It’s a little like shopping — you’re investing in your organization, and we want to make sure it’s the best fit so that you’re walking the (marketing) journey with confidence.

3.

Next, we IMPLEMENT. This is where we hit the ground running and put your new campaign(s) into motion. And even if the implementation is fully in our hands, you’re not left out completely.

That’s right, you’re along for the ride!

Don’t worry, we don’t ask much…just ask for your stamp of approval before materials go live. This means you QC social media posts, emails, landing pages…you’ll know what’s going out into the digital world with your brand name on it every step of the way.

4.

Track.
Report.
Change.
Pivot.

Because digital marketing is no set-it-and-forget-it. We manage your campaign from start to finish, and make changes along the way.

This means, if one method is absolutely crushing it and another is underperforming, we shift the budget. Or we do A/B testing with the content or the audience. Or we try a new feature.

We analyze, we move, we play. Because the digital marketing world doesn’t sit still, and neither do we.

Ready when you are.

If you’re ready for custom-tailored marketing plans, strategy-based campaigns, easy content approvals and monthly analytics reporting…